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A brand of perpetual exploration and reinvention, Prada Beauty challenges perspectives and the status quo to serve as a precursor and pioneer, with a perspective of uncompromised quality, radical elegance, intellectual purity and freedom of creative experimentation.
View all products Explore the range Paradigme
Non-member price $117.50 Member price $117.50
$117.50
The Ingredients Experience a new olfactive paradigm with ambery woods, green bourbon geranium and calabrian bergamot.
Discover Now The Refillable Fragrance The entire range of the new Prada Paradigme signature masculine fragrance is refillable.
Discover Now Reconciling Creativity and Responsibility Prada bottles are made to last. Refill your Prada Paradoxe! The entire franchise range is refillable, allowing for less packaging material.
Discover Now The New Prada Paradigme Fragrance Paradigme, the signature masculine fragrance by Prada. A fragrance that transcends traditional preconceptions by asking - what if there's another way? A question as an invitation to experiment and open new perspectives.
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